The Next Chapter: Building Businesses >>> Selling Them.
For years, people have asked, "What are you up to now?"
Here’s the answer - and why it matters for every founder.
Since 2010, my focus has been on:
1) Building businesses and finding ways to create more freedom and financial success, for myself and others.
2) Understanding the human brain and mind, fuelled by my sudden, serious stroke at 30.
My entrance into entrepreneurship came with a heightened awareness of brain health - because I started after a literal brain meltdown.
Looking back, that was my biggest stroke of good fortune.
Why?
Because performing at my highest level mentally has always been directly connected to keeping my sanity - and succeeding in business (and life).
And every day, more entrepreneurs are waking up to this.
Among the top entrepreneurial circles I’m part of - 7, 8, and 9-figure founders worldwide - I see the shift. Every year, late-night partying gets a little less wild and wellness practices become a little more prevalent.
Every year, the sands shift more toward performance, resilience and actually feeling good.
It’s a welcome evolution.
💡
The intersection of neuroscience and entrepreneurship has dominated the last 15 years of my life. It will continue to dominate the next 15 years (if I'm given them).
So... (drumroll), here's what's next:
Why is mental performance important here?
3 reasons:
- For me personally, as I scale my next entrepreneurial Everest.
- For the business owners I work with, to unpack the psychology of an exit- not just the mechanics, but the emotional journey before, during and after.
- For everyone, to remove the veil, change the language and perspective, and and understand why working toward exit readiness is vital for founder wellbeing—whether you plan to sell or not.
It's a mindset shift from fear to focus.
What if exit readiness wasn’t just about selling your business - but also about setting yourself free from it, mentally and physically?
What if crafting a North Star and a plan meant you never had to sell, but in the process, you stopped being a slave to your business?
✅ Your nervous system calms.
✅ You regulate emotions better.
✅ You start to thrive under pressure.
Separating our "self" from our business isn’t just practical; it’s vital for founder wellbeing.
It means a bad review doesn’t wreck your week.
It means your identity isn’t tied to the inevitable evolution of your business.
It means owning your business, instead of it owning you.
And when the time comes - because in the end things always change - you have the option to sell without losing yourself in the process.
And yes, it also means having the mental clarity (and confidence) to start sentences with and, with zero f’s given 😎 (come at me, grammar police).
All easier said than done? Of course. But it can be done.
I’ll be sharing what I know, see and learn - no BS - as I deepen my work in mental performance, entrepreneurship, and personal growth.
Professionally...
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I'm on a mission to become the best M&A Advisor* I can be - because founders deserve someone who’s walked in their shoes, not just someone closing another deal.
*M&A Advisor = dude or dudette that sells your business, or advises you through it.
Selling a business is one of the biggest transitions a founder can go through.
It’s more than just a financial deal—it’s a psychological, strategic and deeply personal shift.
And how it’s handled can be the difference between a fulfilling next chapter… or massive regret.
In the past year of trying to buy a business, I’ve seen firsthand how poorly small and medium-sized business sales (under $100M revenue, especially under $20M) are handled.
It’s been almost 15 years since my awakening—my stroke - a moment that forever changed how I think about time, decision-making and what truly matters.
Since then, my obsession with the mind, performance and personal growth has only deepened.
And in working closely with business owners, I’ve seen how much mental roadblocks, emotional attachment and decision fatigue get in the way - not just of successfully selling a business, but of running one well in the first place.
So, my next chapter is clear: Helping business owners not just sell their businesses, but do so in a way that maximises both value and peace of mind.
This means approaching exits strategically, yes - but also understanding the deeper psychology behind when, why and how to let go. Because an exit isn’t just a financial event; it’s a huge personal transition.
This is just the beginning.
If you’re thinking about selling - whether it’s soon or years away - let’s talk (n at nirajs dot com).
The best exits aren’t rushed, they’re planned. Let's get yours right.
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